For thousands of years, two Hominid species existed simultaneously – Humans and Neanderthals. There are no Neanderthals today (though some in Customer Service may argue differently). There are several theories as to why the Neanderthals are extinct despite the remarkable similarities in abilities between the two species. We are in a time where two ‘species’… Continue reading Advanced Analytics or Neanderthalytics?
Category: Analytics
49% of #conversions are missed or misattributed
49% of #conversions are missed or misattributed to the wrong source. #callattribution #analytics #marketinghttps://t.co/tyMMfMLzPr — Gordon MacMaster (@Obraich) August 2, 2016 //platform.twitter.com/widgets.js via Twitter https://twitter.com/Obraich
Whoops! Pokémon Go on military bases – be careful what you catch. http://buff.ly/2ahoO0G
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Data Science Ethical Framework — Data Science 101
The UK government has taken the first step in providing a solid grounding for the future of data science ethics. Recently, they published a “beta” version of the Data Science Ethical Framework. The framework is based around 6 clear principles: Start with clear user need and public benefit Use data and tools which have the… via… Continue reading Data Science Ethical Framework — Data Science 101
Will There Be a Data Scientist Shortage?
Post by Gordon MacMaster: Will There Be a Data Scientist Shortage? View Post on Quora